| Course title | |||||
| Principles and Potentials of Agribusiness [Principles and Potentials of Agribusiness] | |||||
| Course category | Requirement | Credit | 2 | ||
| Department | Year | ～ | Semester | Fall | |
| Course type | Fall | Course code | 018102 | ||
| Instructor(s) | |||||
| 千年 篤, 澁澤 栄, 草処 基 [CHITOSE Atsushi, SHIBUSAWA Sakae, KUSADOKORO Motoi] | |||||
| Facility affiliation | Faculty of Agriculture | Office | Email address | ||
| Course description |
| This course discusses the broad spectrum of agribusiness, with an emphasis on markets and technologies. The course consists of two sections. The first section explores various emerging technologies that might innovate food and agricultural systems, leading to new agribusiness in the future. The second section provides the fundamentals of production, marketing and distribution throughout the food supply chain (food system). This section includes such topics as food safety, risk analysis of food and agricultural trade. |
| Expected Learning |
| To understand the fundamentals of agribusiness and emerging technologies that would innovate food and agricultural systems. |
| Course schedule |
|
1. 10/( ）: Introduction, Emerging technology for agribusiness 1): Precision Agriculture 2. 10/( ): Emerging technology for agribusiness 2): Global G.A.P 3. 10/( ): Emerging technology for agribusiness 3): Next Players 4. 10/( ): Overview of Agriculture and agribusiness 5. 10/( ): Basic economics: supply and demand, market equilibrium 6. 10/( ): Agricultural markets, Types of agribusiness 7. 11/( ): Emerging technology for agribusiness 4): Agro-medical Foods 8. 11/( ): Behavior of agribusiness agents: private firms vs. cooperatives 9. 11/( ): Strategies of agribusiness agents: price discrimination, integration, scale economies and scope economies 10. 11/( ): Branding and certification 11. 12/( ): Presentations by students 12. 12/( ): Food safety and risk analysis 13. 12/( ): Corporate social responsibility (CSR) and creating shared value (CSV) 14. 1/( ) : Presentation by Students 15. 1/( ) : Final examination ※ The schedule above may be changed due to unexpected occurrences. |
| Prerequisites |
| Required Text(s) and Materials |
|
No specific text book is used. Some materials will be distributed in class while other references will be announced. One of references is given below. Cliff Ricketts and Kristina Ricketts, Agribusiness: Fundamentals and Applications (2nd ed.), Delmar, 2009. |
| References |
| Assessment/Grading |
| Attendance (20%), Presentation (20%), Final examination/Term paper (60%) |
| Message from instructor(s) |
| Understanding basic microeconomics is preferred, but not required. |
| Course keywords |
| Food supply chain, Technology, Innovation, Market, Food safety, Risk |
| Office hours |
| On the appointment basis. Please contact me by e-mail. |
| Remarks 1 |
| Remarks 2 |
| Related URL |
| Lecture Language |
| English |
| Language Subject |
| Last update |
| 3/21/2017 5:37:09 PM |