Course title
産学連携科目(技術経営概論および演習)   [Industry-Academia Collaborative Class (Introduction to Technology Management for Innovation & Exercises)]
Course category Liberal Arts and Fundamental Studies  Requirement   Credit 1 
Department   Year 2  Semester 2nd 
Course type 2nd  Course code 01ic2002
Instructor(s)
和田 義明, 安村 友紀, 濱千代 善規   [YASUMURA Yuki]
Facility affiliation Organization for the Advancement of Education and Global Learning Office afjgxte/L1151  Email address

Course description
To prevail in the marketplace, technology is critical for managers of manufacturing companies. But even the best technology is of no value if it cannot be connected to a business, in other words, if it cannot lead to innovation. The priority is first to understand what the market wants, and then develop great technology which both responds to those needs and outdoes the competition. Another role of technology is to give birth to as yet unformed markets. Technology one develops turns into a business only when it takes shape and is launched effectively into the market. It is this series of initiatives that constitute technology management - management designed to innovate.

This course is designed for beginners, the intent being to provide an overview of the nature of technology management in manufacturing companies, as well as learning the concepts and methodologies of technology management via lectures and group exercises. The syllabus is as follows.

1. What does it mean to stimulate innovation based on technology (connect technology to business)?
2. Corporate vision, and the way of approaching and proceeding with developing business strategy
3. Leveraging logic models to express strategy
4. Program management
5. Process of Food Product Development
6. Exercises in researching companies and presentations by groups
7. Guest speakers’ seminar on how technology management operates in corporates

This course is taught collaboratively by two professors with real-world experience. They both gained experience in being responsible for technology management through involvement in R&D, marketing, quality management, and intellectual property as an executive at a major food company.
Expected Learning
1. Be able to understand an overview of technology management, as well as the core tenets of developing management strategy, technology development, and program management.
2. Be able to analyze manufacturing company technology management, identify issues, and propose strategies.
3. Be able to leverage logic models to express technology strategies.
4. Be able to understand the essential points of product development through studies on food product development
5. Through group exercises, learn to be able to think objectively, engage in discussions while communicating, and derive meaningful outcomes.
6. Be able to make concise and effective presentations.
7. Gain the practical knowledge on and learn about how technology management operates in corporates through guest speakers’ seminars

Competency development:
Subject researching and solving skill◎, Strategy planning◎, Independently thinking/Self-motivation◎, Communication〇, Leadership〇, Aggressiveness〇, Presentation skill〇,
Course schedule
Date & Time:August 21 13:00-18:00, September 11 13:00-18:00, September 18 14:45-18:00

1st day:
#1 Guidance and overview of technology management: In the guidance section, we will explain the structure of the course and how we will proceed. In the overview section, we will present the history of technology management, and discuss the importance of technology management in manufacturing companies via case studies.

#2 Framework for strategy development: We will present tools such as PPM, 3C, SWOT, and logic models, and the methodologies for formulating strategy proposals.

#3 Formulation of technology management strategy and practice exercises: We will present evaluation of manufacturing companies and the approach and procedure for formulating technology management strategies based on case studies. Presenting two themes for research on companies in group exercises, with one theme to be assigned to each group. Two themes will be the technology strategies of Kewpie Corporation and Lion Corporation. And personal Theme will be presented.

2nd day:
#4 Program Management: We will learn about methodologies such as PEMBOK and P2M, and present approaches to promoting technology management.
Group presentations. Two groups will analyze company technology management strategies and present their ideas for future technology management, and lecturers will comment.

#5 Group presentations. Four groups will analyze company technology management strategies and present their ideas for future technology management, and lecturers will comment.

#6 The lecturer will give a lecture on the research and development strategy of Kewpie Corporation.

3rd day:
#7 Group presentations. Four groups will analyze company technology management strategies and present their ideas for future technology management, and lecturers will comment.

#8 Guest lecturer will give a lecture on the research and development strategy of Lion Corporation.
Prerequisites
In addition to twelve hours of lectures, fifteen hours of preparation and review using reference texts.

For group exercises, after deciding on who will do what in each group, the groups will analyze the strategy of the company in question, as well as analyze the market and the competition, based on consideration of the strategy for the company moving forward, and present the results of the analysis during class hours and the future strategy the groups devised. The analysis, strategy development, and preparation of presentation materials in the groups will require twelve hours.

For personal themes, 3 hours are required.

A small report will be assigned per day, requiring a total of 3 hours over three days.

A total of 45 learning hours will be required for the course as a whole.
Required Text(s) and Materials
Dedicated material will be distributed in the lecture.
References
・Hara, Takushi, “GIJUTU KEIEI (in Japanese),” Chuoukeizai-Sha, 2017
・Nobeoka, Kentarou, “MOT [GIJUTU KEIEI] NYUMON (in Japanese),” Nihonkeizaishinbunshuppan-Sha, 2006
・Yoshida, Kunio, et al., “JISSEN PROGRAM MANAGEMENT (in Japanese), Nikkankogyoushinbun-Sha,” 2014
・Cooer, R. G., “WINNING AT NEW PRODUCTS” , BASIC BOOKS, 2017
・Cooer, R. G., “SUTEIJIGEITO-HOU:SEIZOUGYOU NO TAME NO INNOVATION/MANAGEMENT (in Japanese),” Eijishuppan, 2012
Assessment/Grading
Grades are given based
10 % on contribution during the classes
30% on richness of daily reports
30% on contribution/results of the group work
30% on richness of personal work
Message from instructor(s)
The university primarily teaches academic knowledge in the fields of agriculture and engineering, but in the real-world technology has value only when it is connected to business. That it why it is necessary to study those approaches and methodologies, in other words program management. The teacher of this course will lecture on program management based on four decades of experience involved in technology management at a food company, and approximately ten years’ experience in researching program management.
We hope this course proves useful as real-world knowledge for those who intend to work in, or start, manufacturing companies in the future. This knowledge can also be applied in industries outside manufacturing, educational institutions and in government agencies.
Course keywords
Technology management, Corporate strategy, Innovation, Program management, Logic Model. Corporate analysis
Office hours
Allow time for consultation after the lecture on 1st day, or send an e-mail to "ft3239@go.tuat.ac.jp"
Remarks 1
Remarks 2
Related URL
Lecture Language
Japanese
Language Subject
Last update
7/28/2021 8:12:04 PM